Success for Lyric Marketer at 2024 Remarkable Marketing Awards

Members of the Lyric's Marketing Team were in attendance at the first ever Remarkable Marketing Awards, held in Belfast's Europa Hotel, Friday 31st May 2024. The event was held to recognise and celebrate companies and individuals behind ground breaking initiatives and visionary marketing that turns remarkable ideas into reality.

Among the various categories, the Lyric was nominated for Most Remarkable Small Marketing Team, while Senior Marketing Officer, Adam Steele, was nominated for two separate awards for his work at the Lyric; Remarkable Marketing in Charity and Not-for-Profit Sector and Media and Creative Sector.

Coming to the Lyric in September 2022, Adam has played an key role in various marketing campaigns over the last 2 years, particularly in graphic design and branding. His skills and passion for content creation partnered with his keen eye for detail have contributed to the outstanding design for production campaigns such as Agreement, Romeo and Juliet, The Pillowman and Little Women. In addition to this, Adam has supported the development team on significant fundraising events, including Seisiún with Fra Fee, Live at the Lyric and Agreement Gala Performance, while also helping launch the Lyric+ Membership scheme in 2022.

It is no surprise to us that Adam's accomplishments were recognised winning the Remarkable Marketing Award in Charity and Not-for-Profit Sector! Congratulations Adam from all the team at the Lyric.

Commenting on the award, Adam said: "I have always been interested in the marketing campaigns for West End and touring productions; they are bold, exciting and focus on the audience experience, which I feel is always more compelling than 'Buy Now!' messaging. Coming to the Lyric I was inspired to create and produce content that matched these shows; we may be defined as a small regional theatre (under 400 seats), but seating capacity should not limit our ambition and creativity with content. I am so honoured my work has been recognised across sectors and look forward to working with the team to create even bolder campaigns for future productions."

Created by Treena Clarke, founder of the hugely successful Big Marketing Meet Up Belfast, the event was packed full of music, entertainment and remarkable stories from experts in marketing, all brilliantly hosted by the hilarious Emer Maguire.

To read more about The Remarkable Marketing Awards, Click Here. To find out more about the Big Marketing Meet Up in Belfast, Click Here.